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Overview

Enhancing real estate marketing with augmented reality (AR).

Creating an immersive, walkable property experience for potential buyers.

Helping buyers make faster decisions with Augmented Reality tours.

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The Challenge

The client, a leading property developer, needed to enhance their marketing efforts by offering a more immersive way for potential buyers to visualize properties still in development. Traditional marketing methods could not effectively convey the look and feel of these properties, making it difficult for buyers to fully understand the final product. The company needed an innovative solution to better engage prospective buyers and boost sales.


Innovate Dynamic partnered with the client to introduce Augmented Reality (AR) technology, allowing potential buyers to explore 3D models of properties and walk through them virtually as if they were already completed.


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Outcomes

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Easy-to-Access AR experience without
downloading an app
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Designed for flexibility—integrating seamlessly with
printed marketing materials using markers or functioning
marker-free for effortless access.
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Real-Scale 3D Models offering buyers a true-to-life representation
of the property
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Walkable Experience providing an in-depth look at
the design, features, and layout
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